Cardboard display device



Nov. 1, 1932. F. A. MARX CARDBOARD DISPLAY DEVICE 3 Sheets-Sheet 1 Original Filed Sept. 18, 1930 Nov. 1, 1932.

F. A. MARX CARDBOARD DISPLAY DEVICE Original Filed Sept. 18, 1930 age.

3 Sheets-Sheet 2 VE/VTOR A 7701mm Nov. 1, 1932. F. A. MARX CARDBOARD DISPLAY DEVICE Original Filed Sept. 18, 1950 s sheets-sheet s A TTORNE Y Patented Nov. 1, 1932 PATENT OFFICE FRANK A. MARX, OF CINCINNATI, OHIO cnnnnoann DISPLAY nnvrcn Refiled for abandoned application Serial No. 482,681, filed September 18, 1930. This application filed July 12, 1932. SerialNo. 622,1$1.

The invention relates to cardboard display devices, and particularly to dummies representing packages or boxes, for use in store windows and on counters in place of actual packages or boxes of articles.

One of the forms of the invention illustrated herein is suitable for dummies of cigarette or tobacco packages, and another form is a dummy box with lid constructed so as to provide a tray in which to place imitation cigars or other articles. Other forms and applications of the invention will suggest themselves.

The object of the invention is to provide display devices of this general character which can be made cheaply, and preferably out of a single piece of material, which are collapsible so that they can be shipped flat, and which are very easy to set up for dis play.

The construction common to the forms of the invention comprises a four-walled openended body which is collapsible after the manner of a hinged parallelogram, two ends hinged to a wall of the body which may be termed, for uniformity, the bottom wall, and two folding braces which extend from the free edges of the ends and are secured at their extremities to the bottom wall of the body, that is to say the wall to which the ends are connected. p

In the accompanying drawings, forming part hereof:

Fig. 1 is a plan view of a dummy package 5 embodying the invention, the dummy being set up; I

Fig. 2 is a longitudinal section on the line 22 of Fig. 1, dotted lines indicating the ends and braces in positions midway between the collapsed and set-up conditions;

Fig. 3 is a cross-section on the line 33 of Fig. l, dotted lines showing the body in a position midway between the collapsed and set-up conditions;

Fig. 4 is a plan view of this form of the device in the fiat or collapsed condition;

Fig.5 is a lan view of the finished blank in readiness or glueing;

Fig. 6 is a vertical longitudinal sectio'n through an embodiment of the invention suitmediate portion of the display lid being broken out in order to economize space on the drawings;

Fig. 7 is a horizontal section taken on the line 7-7 of Fig. 6, a fragment of the top wall of the body, which forms the tray bottom, being shown in plan;

Fig. 8 is a vertical transverse section through this embodiment of the invention;

Fig. 9 is a plan View of the finished blank for this form of the invention, in readiness for glueing;

Fig. 10 is a view of this in its fiat condition; and

Fig. 11 is a section on the line 11-11 of Fig. 10.

The form of the invention shown in Figs. 1 to 5 will now be described.

The body of this dummy package or dummy box, as set up, is an open-ended fourwalled tube or enclosure, oblong in crosssection. The broad walls 2 and 3 will be termed, for convenience in identification, top and bottom walls, respectively, while the narrow walls 4 and 5 may be termed front and rear walls, though obviously a dummy package such as shown in these views has no typical orientation.

The corners or bends'6, 7, 8 and 9 joining device glued and these four walls constitute flexible hinges,

enabling the body to lie perfectly fiat as shown in Fig.- 4, for purposes of storage and shipment.

The two ends, or end closures 10 and 11, are continuous with the bottom wall 3, which they j oin at the hinge bends 12and 13. In the fiat condition, these ends extend straight out from the opposite ends of the wall 3, as seen in Fig. 4

, Inorderto hold the dummy package in its 5 braces contain hinge bends 20 and 21 intermediate their length, and other hinge bends 22 and 23 at the glued extremities l6 and 17.

Thus, each brace consists of three sectionsmarked 24, 25 and 16 for one brace, and 26, 27 and 17 for the other brace. In the set-up condition the sections 24 and 26 underlie the top wall 2, as shown in- Fig. 2, while the sections 25 and 27 extend downward as limbs to the glue tabs 16 and 17. The braces, or at least their portions 24 and 26, are as wide as the interior of the body, or a little fuller, so that their side edges bear frictionally against the walls and 11.

When the dummy is collapsed the braces are straightened.

The entire device is made of a single piece of stock. The blank is shown in Fig. 5, where the arts bear the same reference numerals as in t e other views. The part 28 is a glue lap which is united to the inside of the wall 5. Slits 29 and 30 may be cut in the interior portions of the bends 22 and 23 to make these hinges, which otherwise might be stiffened by glue, more flexible;

F i s. 6 to 11 illustrate a collapsible cardboar display device of a different size and relative proportions from the dummy packago just described and having additional features which adapt it to serve as a display simulatin a box of cigars or other articles. It is an a vantage of this embodiment of the invention that it is also adapted to be made of.

a sin 1e piece of material. The construction is suc as to rovide a tray in the top of the cigars 31, or other articles with which the box is ostensibly filled. A display lid is also providedas part of the integral construction, and this lid can stand erect or at any inclination, or can be closed down over the tray if desired.

Parts corresponding to those already described in connection with Figs. 1-5 are designated by the same reference numerals, and need not be described in detail.

The front and back walls 4, 5 are extended upward above the top wall 2, these extensions being marked 33 and 34. The. cardboard is folded down fromthe top of the extension 33 forming an inner thickness 42 which is glued to the inner face of the wall 4 and joins the walls 4 and 2 in a continuous manner. At its remote edge the wall 2 has the glue lap 28'which is glued to the inside of the rear wall 5.

. The display lid 32 is continuous with the back wall 5. The part of the material of which this lid is made is preferably of double length, folded upon itself in two thicknesses 65 35 and 36, which are-glued together, to give a body in whic to place a layer of imitation.

substantial appearance to the lid. A bend or scoring 37 at the base of the lid enables it to be placed at any angle or to be folded down over the top of the dummy box.

The ends 10 and 11 likewise have upward 7 extensions 38 and 39 of about the same height as the extensions 33 and 34. The material is folded down from the tops of these extensions and glued against the inner surfaces of the ends, forming inner thicknesses 40 and 41 of the extensions to join the ends with the braces 14 and 15 in a continuous manner.

In this construction the extensions 33, 34, 38 and 39 form four walls of a tray, and the top wall 2 of the body becomes a tray bottom.

This device collapses and is set up in precisely the same manner as the simpler device shown in Figs. 1 to 5. lVhen erected, the extensions 38 and 39 abut the ends of the wall or tray bottom 2.

The second illustrated form of the invention embodies matters which are disclosed in my prior application Serial No. 470,438, file July 24, 1930.

This application is a re-filing of a plication Serial No. 482,681, filed September 18, 1930.

I claim:

- 1. A cardboard-box display dummy, comprising an open-ended four-walled body collapsible in the manner of a hinged parallelogram, two hinged ends which extend outward'from the body in the flat condition, and two folding braces to hold the dummy in setup condition, said braces being connected with 1 the hinged ends and extending into the interior of the body, the extremities of each brace being glued to the wall of the body to which its connected end is hinged.

2. A cardboard-box display dummy, com- 106 rised an open-ended four-walled body colapsible in the manner of a hinged parallelogram, two hinged ends which extend outward rom the body in the flat condition, a folding brace connected with each end for holding 110 the dummy in set-up condition, each brace being connected with its hinged end along a line parallel with the hin e and spaced from the hinge by the distance etween the wall to which the ends are hinged and the opposite 116 wall of the body, said braces comprising portions which underlie said opposite wall when the body is in set-up condition, and limbs extending from said portions and terminating in extremities glued to the wall on which 120 the-ends are hinged.

3., A cardboard-box display dummy, comprising an open-ended four-walled body collapsible in the manner of a hinged parallelogram, two hinged ends which extend outward I from the body in the flat condition, and two folding braces to hold the dummy in set-up condition, said braces extending from the free edges of said ends into the interior of the body and having their extremities glued to the wall of the body to which the ends are connected.

4. A cardboard-box display dummy, comprising an open-ended body including a top, bottom and two side-walls hinged to ether to collapse as a parallelogram, an en wall hinged to each end of the bottom wall and extending outwardly from the body when 001- lapsed, and a brace connected with each end wall remote from its hinge and connected with the bottom wall intermediate its ends, said braces being of such length that they lie flat against the bottom and end walls of the body when collapsed, and said braces being hinged to move into an angular position to hold the body in set-up condition when the end walls are moved into upright position.

5. A cardboard-box display dummy as set forth in claim 4, having the side and end walls extended upward beyond the top of the body, to form a tray 6. A cardboard-box display dummy as set forth in claim 4,having the side and end walls extended upward beyond the top of the body, to form a tray, and a display'lid connected with the extension of one of the sidewalls of the body.

FRANK A. MARX. 

